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Content Writer

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Varanasi/Gurugram

Aabhyasa Technologies Pvt. Ltd.

Full Time


Job Details:-

Job Title: Content Writer

Location: Varanasi/Gurugram

Experience: 2-5 year

Working Days: 5 days per week

Working Hours: 9 hours

Qualification: Any Graduate 

 

Key Responsibilities:

  1. Content Creation:
    1. Research, write, edit, and proofread high-quality content for various channels, including blog posts, articles, website copy, social media posts, email flyers, case studies, email newsletters, and more.
    2. Develop content aligned with the company's voice, tone, and brand messaging guidelines.
  2. SEO and Keyword Optimization:
    1. Incorporate SEO best practices into content creation, including keyword research, meta descriptions, and on-page optimization techniques.
  3. Content Strategy:
    1. Collaborate with the marketing and content teams to develop and execute content strategies that align with business goals and target audience needs.
  4. Market and Industry Research:
    1. Conduct thorough research on industry-related topics, audience preferences, and current trends to produce relevant and up-to-date content.
    2. Stay informed about the latest developments in the industry to ensure content remains fresh and relevant.
  5. Content Editing and Proofreading:
    1. Review and edit content other writers or team members produce for accuracy, clarity, grammar, and adherence to brand guidelines.
    2. Ensure all content is error-free and meets the highest quality standards before publication.
  6. Social Media and Community Engagement:
    1. Create and manage content for social media platforms, including writing posts, engaging with the community, and responding to comments or messages.
  7. Tool Management:
    1. Utilize content creation and management tools (such as Grammarly, Beefree, or Canva) to enhance the quality and efficiency of content production.
    2. Stay updated on new tools and technologies that can improve content creation, distribution, and measurement, and make recommendations for their adoption

 

Key Skills:

  • Proven experience as a content writer, copywriter, or similar role.
  • Exceptional writing, editing, and proofreading skills with a solid attention to detail.
  • Knowledge of SEO best practices and experience with keyword research tools.
  • Ability to write for different audiences and tailor content to various platforms.
  • Strong research skills and the ability to quickly understand complex topics.
  • A good hold on all the creative tools like Beefree, Canva, etc .
  • Experience with social media platforms and content marketing strategies.
  • Ability to work independently, manage multiple projects, and meet deadlines.
  • Strong interpersonal and communication skills, with the ability to collaborate effectively with cross-functional teams.